Minimalism is everywhere — in clean white interiors, in wardrobes reduced to ten items, and in the widespread praise of simplicity. But behind the Instagram aesthetic lies a deeper movement that questions excess, habits, and freedom. That’s what Léwis Verdun explores in Is the Minimalism Trend Sustainable?, a brief yet impactful book from the Échos du quotidien collection by Five Minute Editions.

Through testimonies, historical insights, and modern reflections, the author raises a vital question: could consuming less mean living better? This article explores a related theme: how minimalism redefines our idea of comfort, success, and ecology — and why it might be one of the most viable models for the future.

Minimalism: aesthetic trend or way of life?

Minimalism didn’t start on social media — even though it flourishes there. Its roots lie in stoicism, Zen, and voluntary simplicity. As Léwis Verdun explains, modern minimalism goes far beyond aesthetics.

It’s a way of living where:

  • Every object has a purpose

  • Every purchase is intentional

  • Every space is designed to reduce visual and mental noise

The appeal is strong, but so are the questions: is this a luxury for the privileged? A disguised marketing strategy? Or a meaningful return to essentials?

Verdun’s book offers a nuanced view: minimalism can be commercialized, but it also carries the potential for real transformation — both individual and collective.

Voluntary simplicity and mental well-being

One often underestimated benefit of minimalism is its impact on mental health. Clearing our spaces can help clear our minds. Testimonials in the book — from Vicky Payeur, minimalist content creator, and digital nomads — reveal gains in clarity, focus, and freedom.

Owning less leads to:

  • Reduced decision fatigue and visual overload

  • Better control of personal finances

  • More time for what truly matters — family, projects, nature

This focus on the essential is a quiet rebellion against overconsumption and the "always more" mindset.

A powerful but paradoxical ecological tool

Minimalism seems to tick all the green boxes: buying less, wasting less, consuming mindfully. Yet, as Verdun points out, there are paradoxes.

  • Ethical or durable products are not always affordable

  • Decluttering may create waste if items are not reused

  • The minimalist aesthetic can become an exclusive, guilt-inducing norm

That’s why Verdun emphasizes contextual and inclusive minimalism: not a rigid dogma, but a flexible tool adapted to each person’s values and means.

Rethinking consumption: from desire to conscious choice

At its heart, minimalism is about one question: what do I really need? This awareness transforms our decisions.

Some key habits from the book:

  • Apply the “one in, one out” rule

  • Wait 24 hours before buying something impulsive

  • Identify “false needs” created by ads or trends

  • Repair, borrow, and share instead of always buying

These simple acts are part of a quiet revolution — shifting the focus from having to enjoying, from owning to connecting.

Is minimalism sustainable?

Léwis Verdun gives a thoughtful answer: yes — if minimalism remains a personal, evolving, non-dogmatic path. No — if it becomes a rigid social norm or a performance.

Minimalism is sustainable when it supports autonomy, mindful living, and clarity. It’s not about perfection, but about lightness, presence, and alignment.

That’s why this short and inspiring book is so relevant: it doesn’t preach — it guides. It doesn’t simplify — it illuminates.

Discover Is the Minimalism Trend Sustainable? today on Five Minutes and give new meaning to your daily choices.